Blog Editor

Create the Blog Post

Go to Blog, click Create then choose New Blog Post.

Enter a title that is specific, clear and easy for a customer to understand.

Build the Body

This is where you write the body copy of your blog post. Keep the post easy to scan:

• use headings to break the post into sections, by selecting Header 1, Header 2 or Header 3 under the T drop-down at the top of the editor
• use bullets when you are listing ideas or steps
• use bold sparingly for emphasis
• keep paragraphs short
• link out to external resources, using the Insert Links button at the top of the editor, to build the blog's credibility

Add Links Where Helpful

Link out to external resources, using the Insert Links button at the top of the editor, to build the blog's credibility.

• Internal links to guide readers to related posts or pages. Ensure these open in the same window.
• Add external links when they add trust or context. Ensure any links leading away from your website open in a new tab.
• Write descriptive link text (like Book An Appointment) instead of vague phrases (like Click Here).

Let It Autosave or Save a Draft

The editor autosaves while you work, even if the post is not ready to go live yet.

Preview the Finished Post

Check the preview before publishing. Proofread, look for descending heading order and broken links.

Publish or Schedule

Use:

• Publish Now and the post should go live immediately.
• Schedule when you want it to publish later.
• Unpublish when a live post needs to be made private, without being deleted.