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Blog Ideas

Capture and organize topic ideas before they slip away.

For everyone

Hubs can share ideas with Workspaces, and Workspaces can build their own backlog. The steps below work the same for both.

The hardest part of consistent blogging isn't writing, it's having topics ready when you sit down to write. Blog Ideas turns a pile of half-formed thoughts into a content pipeline you can filter by capacity and need.

Capture and organize ideas

Open Blog Ideas

Blog ideas and AI generatorBlog ideas generator

Go to Blog, then Organize, then Blog Ideas. This is your running backlog of topics.

Add a new idea

Click New Idea. Add a working headline and a few notes about what you'd cover. Don't overthink it: a rough title and one sentence of context is plenty to jog your memory later.

Tag and set a status

Organize each idea so you can filter by capacity and need later.

Tags and status

Tags group ideas by topic, format, or priority (marketing, how-to, urgent, someday). Status tracks where each idea stands: New, then Researching, then Writing, then Ready.

Turn an idea into a post

Open the idea

From your Blog Ideas list, click the idea you're ready to write.

Create the post

Click Create Post. The title, notes, and context transfer into the editor, so your earlier thinking is right there as you start writing.

Archive or keep the idea

After the post is created, archive the idea or leave it in place. It's your preference.

Generate ideas with AI

When the well runs dry, let AI suggest topics that tend to perform.

Open the AI Blog Generator

Go to Blog, then Create, then AI Blog Generator.

Enter your industry

Enter your industry and AI suggests topics based on what tends to perform.

Save the keepers

Treat suggestions as starting points. Discard what doesn't fit, save promising ones to your backlog, and mix multiple suggestions into something better.

Workspace owners: Hub-shared ideas

If you're a Workspace owner, you'll see ideas distributed from your Hub alongside your own. Use them for seasonal campaigns and brand initiatives where corporate has already done the topic vetting.