BrandCheck AI
Review social media posts against your brand guidelines before they are published.
BrandCheck AI helps franchise brands maintain consistent, on-brand content across every location. As posts are created, BrandCheck AI compares them against your Brand Kit and provides a score, identifies potential issues, and recommends improvements before the content is published.
For franchise networks, this gives Hub admins greater visibility into brand compliance while helping workspace owners create stronger, more consistent content.
Before You Start
BrandCheck AI uses your Brand Kit as its reference when evaluating content. The more complete and accurate your Brand Kit is, the better BrandCheck AI can evaluate captions, media, tone, and overall brand consistency.
If your Brand Kit has not been configured yet, complete it first.
How BrandCheck AI Works
Whenever a post is created and scheduled, BrandCheck AI automatically reviews the content.
It analyzes:
- Caption tone and messaging
- Images and media
- Overall brand alignment
- Brand voice
- Content guidelines from your Brand Kit
After reviewing the post, BrandCheck AI generates an overall score along with detailed feedback.
Understanding Your Score
Every analyzed post receives an overall BrandCheck AI score.
| Score | What it Means |
|---|---|
| High Score | The post closely follows your Brand Kit and is ready to publish. |
| Medium Score | The post is generally on-brand but may benefit from a few improvements. |
| Low Score | The post contains content that does not align with your brand guidelines and should be reviewed before publishing. |
BrandCheck AI also evaluates individual parts of the post, including:
- Overall score
- Caption score
- Media score
BrandCheck AI for Hub Admins
Hub admins can monitor BrandCheck AI scores across their franchise network.
When reviewing posts, Hub admins can:
- View BrandCheck AI scores.
- Review flagged issues.
- Leave feedback for workspace owners.
- Request changes before content is published.
- Reject posts that do not meet brand standards.
This helps maintain brand consistency while still allowing locations to create localized content.
BrandCheck AI for Workspace Owners
Workspace owners receive instant feedback while creating posts.
Instead of simply blocking content, BrandCheck AI provides guidance on how to improve it before publishing.
This helps users:
- Create stronger social media posts.
- Learn the brand's preferred tone and style.
- Publish more consistent content over time.
Review Recommendations
If BrandCheck AI detects potential issues, it explains why the content may not align with your brand and suggests improvements.
Examples include:
- Caption tone is too casual or off-brand.
- Media does not match your brand imagery.
- Messaging does not reflect your brand voice.
- Visual content does not follow brand guidelines.
Recommendations help educate users so future content stays more consistent with your brand standards.
Why Use BrandCheck AI?
Localized content consistently performs better than generic brand content, but maintaining brand consistency across dozens or hundreds of locations can be challenging.
BrandCheck AI helps brands balance both by:
- Encouraging localized content creation.
- Protecting brand consistency.
- Teaching franchisees how to create stronger content.
- Reducing manual content reviews.
- Helping maintain compliance across the network.
Best Practices
- Keep your Brand Kit up to date so BrandCheck AI has accurate guidelines to evaluate against.
- Review BrandCheck AI recommendations before publishing.
- Use flagged issues as learning opportunities rather than simply correcting the current post.
- Periodically update your Brand Kit as your brand evolves.