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Performance Alerts

Get notified when campaign metrics shift, milestones hit, or settings change.

For Hub admins

Alerts watch campaigns across every workspace. Workspaces can request alerts, but the Hub configures them.

Performance Alerts let you keep an eye on paid campaigns without logging into each workspace. Set a rule once and Flamel tells you when a metric moves, a goal is reached, or someone changes a setting. Find them under Paid Social Ads, then Manage, then Performance Alerts.

Go to Performance Alerts

Open Paid Social Ads, then in the Analyze menu click Performance Alerts. The dashboard shows all alerts for your network.

Create or browse alerts

Click Create Alert to set up a new threshold, or pick a starter template from the library. Each alert monitors one metric across your playbook campaigns.

Set who gets notified

Pick the hub admins or workspace owners who receive the email when a threshold is crossed. Alerts fire once per 24-hour window to avoid inbox overload.

Alert types at a glance

alerts screen

This is the quick reference for what each alert watches and when to reach for it.

Alert typeWatchesUse for
Performance ChangeA metric against its baseline (CPC, CTR, and similar)Catching performance that is starting to slip
MilestoneCumulative totals (leads, spend)Tracking progress toward a goal
CreationNew campaigns, ad sets, or adsHub visibility into franchisee activity
ChangeSetting changes (budget, status, targeting)Keeping an audit trail

Templates to start with

Pick one of these starting points and adjust to fit your campaigns.

  • High CPC: CPC up 20 percent or more versus the 7-day average, sent by email.
  • Conversion drop: conversion rate down 30 percent or more, sent by email.
  • Spend threshold: daily spend above 120 percent of budget, sent by email.
  • Lead milestone: 100 leads per campaign, sent in the daily digest.
  • Network activity: a new campaign is created, sent in the daily digest.

Start small and tune

Set a few alerts first, then adjust thresholds based on what your campaigns actually do. Over-sensitive alerts cause fatigue and get ignored.

Explore the alert guides