Create and Edit a Command Group
Build a Command Group of campaigns, set its date range, and link playbooks to manage and analyze paid ads at scale.
Command Groups let you bundle a set of campaigns so you can manage and analyze them together in Flamel. Once a Command Group exists, you can work with it from the Command Center and the Paid Analytics Dashboard.
The Command Center was built so franchisors can manage hundreds or thousands of ad campaigns across every ad account from a single dashboard. You can manage budgets, pause or activate ads, change ad schedules, and even swap underperforming creative.
The Paid Analytics Dashboard uses the Command Group plus its configured Start Date and End Date to show the right analytics for that bundle of campaigns over the selected period, broken down by the attributed Flamel workspace (the franchise location). It also rolls up the aggregated totals across all your workspaces for the campaigns in the Command Group.
Who manages Command Groups
Command Groups are a hub (franchisor) tool for managing campaigns across all of your ad accounts. Workspace owners view the resulting performance in the Paid Analytics Dashboard rather than building groups themselves.
Create a Command Group
Open the Command Center
Go to the Command Center. This is where every Command Group lives and where you create new ones.
Start a new group
Click New Group in the top right. You can also select one or many cards in the Playbooks section first, and those selections will seed the new Command Group.
Edit a Command Group
Editing a Command Group lets you curate the right playbooks and campaigns and filter to a specific date range. The date range controls which campaigns are included (those that ran during the selected range) and drives the analytics shown for the group.
Open the group you want to change
From the Command Center, select the Command Group you want to edit to open its details.
Update the name and description
Give the group a clear Name so it is easy to find later. Add an optional Description to note what these campaigns have in common.
Set the analytics date range
Choose a Start Date and End Date. This range filters the campaigns that ran during the period and sets the window for the analytics shown across the group.
Curate playbooks and campaigns
Adjust the Selected Playbooks and Selected Campaigns so the group contains exactly the campaigns you want to manage and report on together.
Keep date ranges aligned with reporting
The date range you set here flows straight into the Paid Analytics Dashboard, so pick a window that matches the reporting period you care about (a campaign flight, a promotion, or a month).