Opting Into Playbooks
Find a playbook, complete the checklist, and know what happens after you submit it.
For Workspace Owners
Playbooks are campaigns your Hub already designed. Your job is to complete the launch checklist with your local details.
If you want the full screen-by-screen version, use the Playbook opt-in walkthrough.
Opt Into a Playbook
Open the Shop and Choose a Playbook
Go to Paid Social Ads, then Playbooks, then Shop. Open the playbook that fits your goal.
Complete the Checklist
Depending on the playbook, you may need to:
- choose a budget
- pick dates
- upload media
- answer questions from your Hub
- choose the creative source
Review the Final Summary
The last section is always Review. Use it to catch missing details before submitting.
Submit and Deploy
Click Submit and Deploy. If your Hub requires review first, the playbook stays in review until they approve it.
What You Can Usually Change
You can usually control:
- your budget within the limits the Hub set
- your schedule for eligible playbooks
- your own media when the playbook allows it
- your local targeting details in Ad Configuration
You usually cannot change:
- the campaign objective
- the audience type
- Hub-locked strategy settings
- required checklist questions
What Happens After Submission
Open My Playbooks to see the result.
Common Statuses:
- Pending or Deploying: Flamel is building the campaign
- In Review: your Hub must approve it
- Changes Requested: update media or answers and resubmit
- Active: the campaign is live
- Paused: it is stopped for now
- Completed: the run ended
- Failed: something blocked deployment
Common Questions
- No playbooks in the Shop? Your Hub has not published any for you yet.
- Need targeting changes? Update Ad Configuration before you try again.